On Page SEO vs Off Page SEO

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Outbesting your competitors and rising to the top of the search engine rankings is a never-ending battle. You must keep a fair number of different strategies in your arsenal if you want to keep your website ahead of those who wish to unseat you.
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Can your local customers find you?

Jet Digital Marketing
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Why is local search important? To start with, when you do a search in a major search engine like Bing, Yahoo or Google, the default results you receive are local results. The next time you search for “Mexican restaurant” notice if the first results are local and if they also include a map. Not every search will return local results, but if it’s for a type of consumable, service, etc. it’s highly likely the returned results will be local.
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How Online Reviews Influence the Local SEO and Profitability of Your Business

Jet Digital Marketing
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Did you know that 90% of customers (http://marketingland.com/survey-customers-more-frustrated-by-how-long-it-takes-to-resolve-a-customer-service-issue-than-the-resolution-38756) say online reviews influence their buying decisions? Business owners have long relied on established customers' word of mouth to grow their companies. Thanks to the Internet, both good and bad customer reviews have taken on a new level of importance in today's competitive business market.
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